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CHIAPPE / SMITH

Social and ATL Creative Experts

  • Projects
  • Social Campaigns
  • About Us

SAMSUNG: Unpacked

For the 2026 Samsung Galaxy product launch, we created a social-first campaign designed to build anticipation around Samsung’s latest Galaxy devices, tease new smartphones and wearables, and get people talking ahead of the global launch event.

The campaign generated over 2 million organic views, becoming one of Samsung’s most successful Galaxy product launch campaigns to date.

To see all the assets we created, check out our social site here.

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